Les Mills Pride Campaign was a social media brief to promote 5 new workouts from some of our LGBTQ+ Instructor and team lead base. We were provided the workout content and had to apply art direction to the campaign, whilst rolling out social assets and digital rollout for our Les Mills+ platform such as EDM member journey, Thumbnails etc. 

Les Mills+           
LM Pride
Digital, Art direction, Graphic treatment, Social.
2022